Upstarta.biz
  • Business strategy, Incubation, Co-mentoring

    Welcome! Upstarta.biz is the home of a group of people who run, or are interested in running, their business according to a set of Principles that make them more people friendly (both to clients and self), resilient to recessions, (potentially) better for the environment, and more.

    While being particularly suited to on-line, ICT and Open Source related endeavours, we are by no means limited to that. In addition, the guidelines also apply well to non-profits and other organisations.

    There are plenty of startup groups, the difference is Upstarta doesn't go for "get rich quick" stuff. Less sexy, for sure... but we reckon the results are better.

    You can also follow us on Twitter (@Upstarta).

Tag: marketing

Del Monte packaging: Bananas get second skin

November 7, 2011

http://www.dailymail.co.uk/news/article-1361666/Del-Monte-packaging-Bananas-second-skin.html The company has taken the view the yellow skin is not quite enough, and will sell individually-wrapped bananas at …read the rest

What People Actually Buy

October 10, 2011

People don’t actually buy a product. And the marketing notion of “solutions” is not really something customers buy in to, …read the rest

Spam selling contacts

July 28, 2011

From an email to my private address: I hope you are the right person to talk about new companies interested …read the rest